![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/bbbe6036-985e-4537-925c-7316ff9cc26d_rw_1920.jpg?h=e1047d73e1c48478bfe7153d62739b7d)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/824eb3d1-4add-466d-87ca-c4088903f7b5_rw_1920.jpg?h=d1ddf1294f1c01e0c30f36bdaaad198d)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/9efbd3bf-02e8-44d0-8300-1a8500291890_rw_1200.jpg?h=5ac54d0c492e70293e2e2fd0e79288d6)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/1d5231fa-84f7-40f0-a7ad-5df4c05ed96e_rw_1200.jpg?h=26afe705dcbb0d0658e7f1a39eb58630)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/16dc400a-4b56-4918-aec0-1dda7f2a9785_rw_1200.jpg?h=1ce54cc464988d488ea85135b24a9389)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/a9d7637e-d926-47cb-a2d1-55c0edd6883c_rw_1200.jpg?h=362c3e3f702f7a5d5deec3f44e709e7e)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/b2cec228-ebf3-4ee5-b860-8001029d82c1_rw_1920.jpg?h=c392490ef875d641db3a471cb3450314)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/9b2d5cc6-0b0b-43b9-805c-06c34635ae6b_rw_1920.jpg?h=d114cf5db59e428d973b8b247fa4bdb6)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/cc0f1504-d438-4186-b2d6-56b549fa633e_rw_1200.jpg?h=da35e885230867beddd2d3ad298821f2)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/a2641a5c-c948-41fd-9267-7ca1c4613e9b_rw_1200.jpg?h=0a8b9ca2d0f4bfda48217b4ef3cb8ec2)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/6f8e6c51-0e63-4d09-bc67-b2736014edda_rw_1920.jpg?h=d5eefcfdeb9f767111b135927ab0a632)
We experimented with new techniques, tested out new content ideas, and explored the cultural boundaries of the gaming community.
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/c376a20c-965a-4e01-9fbf-e2eb27c9db14_rw_1200.jpg?h=c2e00bf7cf833948ed7a962181eb6c5c)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/06e168bc-04f0-49a0-b496-3ffda9bd5729_rw_1920.jpg?h=3abf03faf5b057cde7168a2812f70cba)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/9c60c116-e744-4b47-a795-7c4f5c6b4fbd_rw_1200.jpg?h=5eca08ddd820b3e27b58a674ad16d5c2)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/2e19684c-a581-4aad-8250-5c8c231d3097_rw_1200.jpg?h=d37a4d5f01b26358bae9f2b54d344084)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/094eed92-b8b8-4ff6-88e8-ff5e47d5c135_rw_1920.jpg?h=400fa291fc4cd6497e75ebbc5e33f4aa)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/e60b200e-22d6-4f29-9f9a-b7df835c257c_rw_1200.jpg?h=85ddf6ddc07a78032ad6a895955e0a96)
We elevated hardware to iconic design and even transformed OMEN's channels into a pretend-portrait-studio campaign, catering to the fans of team Origen.
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/0fe0db85-6488-4716-8966-bec9266ad494_rw_1920.jpg?h=7253d134f2e8d18ad342a30c9c68f728)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/4f1cd04a-6bd7-43a3-8c76-79363c10b063_rw_1200.jpg?h=9778f7edb3d31812a8113d0f3d6e928b)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/e54c9ec0-5d6e-48d1-84ff-35872b44043c_rw_1200.jpg?h=787885502744235d0667a23eae1bc3e7)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/e5363362-a8c2-428e-9f59-a19b37735293_rw_1200.jpg?h=90c15c40276b6d5e768504a003866236)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/c9e1d66a-1292-4bae-8c38-854ea21494d5_rw_1200.jpg?h=c0d44e8a6c51f299270e6cd29ee0d9f4)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/79f5a40f-0941-403f-babe-5f27a8e27d23_rw_1200.jpg?h=e1546cc12ec1282ceaf7b8bca51c9920)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/e259eee0-83d1-4638-9418-fc9f24c8b490_rw_1200.jpg?h=ebf1b65a7a037552392199ee7017781d)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/71d9b9fa-c0cd-4318-bb52-cf6a336a929d_rw_1200.jpg?h=ba4bdb4654d93d01f19c78e2fea6d9c7)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/ec823dd4-03e9-42c6-9d7f-10f1d3d8b56e_rw_1200.jpg?h=b7974158842f80e582cff5966ff3d780)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/12fcb5d3-fd43-4df7-aee9-cc65bd0bf93f_rw_1200.jpg?h=79822ce76b5c0050bdba84abe26f306b)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/4e6a3455-b897-4000-b519-21e6736a016b_rw_1200.jpg?h=7ea9dabc2eac50af8030d44c29dfd274)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/41c9773a-d26f-4d84-8343-d1b18c5d9e35_rw_1200.jpg?h=e8bd1a0fba64e5ac807c6f77f9526b49)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/810d4dea-61a2-4e61-810d-9d8fde7f8672_rw_1200.jpg?h=62b7067141725ce2a97e9e22efb763a3)
We looked at what inspires gaming culture and created an authentic welcome package for OMEN's micro-influencer affiliate program, the OMEN Squad.
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/e95e5576-4f88-4e65-bf94-c6025e4d3607_rw_1200.gif?h=3e147ab2fee183e21306585616d2d5ff)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/5119bb5b-218d-467b-ba56-5b89a28b11fa_rw_1200.gif?h=209ae7f3e88e05145410fe3715158850)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/6fd66d78-8340-445b-8ee5-748db64ba3d4_rw_1200.gif?h=87e71f8cfbd83f3dee13d2a3c4eef9b0)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/ddf28950-9503-4bc1-805a-58ed3803c844_rw_1920.jpg?h=c365819eb4e7448b5222822b245d3f0f)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/748c5896-cba4-4348-9bae-eaeda8efff5e_rw_1200.jpg?h=349d881ccd6a30d772dac26bdc40fe63)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/872d2689-52ac-4be2-9641-d7945913610c_rw_1200.jpg?h=9804c538ed09c67c6479b3491c35322c)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/b03e1210-ada9-4571-bf89-720d2b64e928_rw_1200.jpg?h=f082e647e001a3ad78cc5c47227bab16)
![](https://cdn.myportfolio.com/167f0ff4827874dcb475fe3c2efe6133/b4b7a198-e411-4ab5-ab02-66add8b11f77_rw_1920.jpg?h=211a6006956ab6543c81309dbf143b6c)
Credits:
Role: Creative Director
Client: Omen by HP
Agency: Giant Spoon
Photography: Philip Warner Patton / Daniel Collopy
↑ Back to Work
Role: Creative Director
Client: Omen by HP
Agency: Giant Spoon
Photography: Philip Warner Patton / Daniel Collopy
↑ Back to Work