Creative Riff Rebrand
Creative Riff is an LA/NY-based experiential agency that needed a flexible brand system that can stand out amongst their competitors. Something impactful and fresh, that can also build awareness and recognition around their creative skillsets. And the insight that eventually brought us to our creative solutions was: if an agency is always riffing, then that agency is always changing — it's always in a state of flux. So I developed a brand concept centered around one organic element that’s malleable, ever-changing, and adapts to any new challenge, just like Creative Riff. —
Freelance work | Client: Creative Riff
Other projects:
HP Gaming – Social Content
Agency work | Client: HP
HP Gaming – Gamer Brains
Agency work | Client: HP
Microsoft – Back to School
Contract work | Client: Microsoft
Nike – For Members
Agency work | Client: Nike
Luna Dating App
Freelance work | Client: Luna
AssemblyAI – Brand Campaign
Freelance work | Client: AssemblyAI
HP Gaming – Brand Building
Agency work | Client: HP
TwitchCon
Agency work | Client: Twitch
The Secret Life of Carts
Personal work
HBO – Lovecraft Country
Agency work | Client: HBO