We brought OMEN products to life by transforming our studio into all sorts of backdrops, scenarios and mechanical rigs, turning hardware into iconic design.
For a week, we transformed OMEN's channels into a pretend portrait studio, catering to the fans of team Origen. The guys even met Frankie
We even got to shoot the mighty CLG Red, promoting the all-female team in an industry that's lagging behind when it comes to equal representation.
But most importantly, we got to experiment with new techniques, test out content ideas, and explore the cultural boundaries of the gaming community.
Credits
Role: Creative Director / Art Director
Agency: Giant Spoon
Photography: Philip Warner Patton / Daniel Collopy

Press
AdWeek




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